Unveiling Jumbo East Coast: A Singaporean Delight

Singapore, a vibrant city-state renowned for its diverse culinary delights, is a haven for foodies worldwide. Among the many gastronomic hotspots in the city, one stands out for its authentic […]

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jumbo east coast

Singapore, a vibrant city-state renowned for its diverse culinary delights, is a haven for foodies worldwide. Among the many gastronomic hotspots in the city, one stands out for its authentic and sumptuous seafood offerings – the acclaimed Jumbo East Coast.

Nestled in the heart of Singapore’s East Coast Seafood Centre, Jumbo East Coast has become a cherished dining destination for locals and tourists alike. Known for its tantalising seafood dishes, this restaurant has etched a distinct mark on Singapore’s culinary map and has become synonymous with exceptional seafood dining. From the famous Chilli Crabs and Black Pepper Crabs to a wide array of other seafood delights, Jumbo East Coast serves up a gastronomic experience that is as unforgettable as it is delicious.

“Jumbo” is more than just a name; it’s a phrase that encapsulates a unique culinary journey filled with rich flavours and distinct dining experiences. This post is dedicated to exploring the many aspects that make Jumbo East Coast a standout in Singapore’s dynamic food scene. Join us as we delve into the history, ambience, signature dishes, and customer experiences that together paint a comprehensive picture of what dining at Jumbo East Coast truly entails.

Whether you’re a local looking to revisit this beloved seafood hub or a tourist seeking to experience Singapore’s culinary gems, this guide will provide an insider’s look at Jumbo East Coast – your next must-visit food destination in the Lion City.

jumbo east coast

History of Jumbo East Coast

Jumbo East Coast has a storied history that traces back to its founding in 1987, cementing its status as an integral part of Singapore’s culinary landscape. The first restaurant of the Jumbo Group was located at the popular East Coast Seafood Centre, a hub known for housing several well-known seafood restaurants, and quickly became a favorite among locals and tourists alike​​.

The vision for Jumbo East Coast was brought to life by a group of friends who drew inspiration from the Jumbo Floating Restaurant in Hong Kong, Jumbo Kingdom. Their shared love for eating and seafood culminated in the creation of this iconic establishment. In 1993, Ang Kiam Meng, an engineer by training, took over the business and presently serves as the Chief Executive of the Jumbo Group of Restaurants​.

The journey, however, was not without its challenges. The early years saw the closure of its second East Coast outlet in 1995. Despite these setbacks, the restaurant built up goodwill on its name, and in a landmark case against a similarly named restaurant in Hong Kong, Jumbo established its brand reputation, having built up goodwill since 1985​.

Throughout the years, Jumbo East Coast has shown resilience and innovation. During the 2003 SARS outbreak, when business was poor, staff were offered the option of taking pay cuts instead of being retrenched. In 2006, the restaurant achieved remarkable success with its East Coast outlet being the most successful, bringing in a revenue of $30 million​.

To maintain consistency and quality across its outlets, the Jumbo Group streamlined its operations, established a centralized kitchen in 2008, and brought in a food technology consultant to ensure that their famed dish, Chilli Crab, could be replicated without losing its flavor and texture. The centralized kitchen also paved the way for the creation of new dishes and the expansion of Jumbo Group’s operations overseas, with the first international restaurant opening in Shanghai in 2013​.

In 2013, Jumbo East Coast proudly represented the local hawker scene in the SingTel Hawker Heroes Challenge, where it competed against celebrity chef Gordon Ramsay in a cook-off, further showcasing its culinary prowess on the global stage​.

From its humble beginnings to its evolution into a household name, Jumbo East Coast has made significant contributions to the local food culture, offering locals and tourists a taste of authentic Singaporean seafood cuisine. Its history mirrors the growth and evolution of Singapore’s dining scene, a testament to its enduring popularity and the unique culinary experiences it continues to offer.

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The Jumbo Experience

Signature Dishes

Jumbo East Coast is a haven for seafood enthusiasts. The restaurant is best known for its Chilli Crabs and Black Pepper Crabs, dishes that have become synonymous with Singapore’s culinary scene. The Chilli Crabs are a delightful mix of sweet, savoury, and spicy flavours, while the Black Pepper Crabs offer a heat-filled delight with a robust peppery kick. Both dishes are served with mantous (fried buns) that are perfect for mopping up the delectable sauces. These signature dishes showcase the fresh, succulent crabs that Jumbo is renowned for, making them must-try dishes for any visitor.

Atmosphere and Decor

Stepping into Jumbo East Coast is like immersing oneself in a rich culinary heritage. The restaurant’s decor is a blend of traditional and modern elements, creating an atmosphere that is both comfortable and sophisticated. The spacious dining area features large round tables perfect for group dining, and the floor-to-ceiling windows offer stunning views of the coast. The warm lighting and tasteful art pieces complete the elegant yet welcoming ambiance of the restaurant.


What truly sets Jumbo East Coast apart is its exceptional service. The staff is known for their friendliness and attentiveness, always ready to offer recommendations and ensure a pleasant dining experience for all guests. Despite the bustling environment, service is prompt and efficient, reflecting the restaurant’s commitment to delivering a memorable dining experience.

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Reviews and Accolades

Jumbo East Coast Seafood Centre has earned a stellar reputation for its seafood offerings and has been showered with accolades for its culinary excellence. The restaurant has a long list of awards and certifications that bear testament to its commitment to quality and the exceptional dining experience it offers.

Jumbo Seafood’s East Coast outlet has been recognized by Wine & Dine, featuring in Singapore’s Top Restaurants in 2016 and 2017/2018​. It also clinched the title of “Best Seafood Dish” in the Restaurant Association of Singapore’s (RAS) Culinary Competition in 2007, further cementing its status as a destination for seafood lovers​.

In addition to these honors, Jumbo Seafood’s reputation extends beyond the local scene. The restaurant was a finalist for Best Chinese Restaurant in the AsiaOne People’s Choice Awards 2016, and it was named among the Top 50 Restaurants of Singapore in 2015, as awarded by Bite of SG​.

The restaurant’s culinary expertise is also reflected in its success in the Tiger Beer Chilli Crab Championship Series in 2006, where it was awarded the Best Chilli Crab, a testament to the quality of one of its signature dishes​.

Despite the challenges in gathering recent reviews due to technical issues, it’s clear from the restaurant’s long list of awards and certifications that Jumbo East Coast continues to maintain high standards of culinary excellence. Its consistent recognition by prestigious bodies is a strong endorsement of the quality of the dining experience it offers. It is recommended to visit the various review websites directly for the most recent and comprehensive reviews.

The numerous accolades Jumbo Seafood has amassed over the years reflect its commitment to providing a top-notch dining experience, making it a must-visit for any seafood enthusiast.

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Booking Information and Tips for Jumbo East Coast

When planning your visit to Jumbo Seafood at East Coast, one of Singapore’s premier seafood destinations, it’s important to note that reservations can be made by calling the restaurant directly. Unfortunately, they currently do not offer online reservations on their official website​.

Contact and Location Details

  • Address: Block 1206 East Coast Parkway #01-07/08, East Coast Seafood Centre Singapore 449883
  • Contact: Tel: 6442 3435 / Fax: 6442 9096 / Catering Hotline: 9828 5490 / Catering Fax: 6281 4866

Opening Hours

  • 11.30am – 2.30pm, 5pm – 11pm (Mon – Sun)

Jumbo East Coast is part of a larger culinary paradise known as the East Coast Seafood Centre, which is a popular hub for seafood lovers both local and foreign​.

Dining Tips

Opened in 2008, this particular outlet offers a stunning view of East Coast Beach and has a seating capacity of 650. This makes it not only an excellent place to savor seafood delicacies but also a great spot to enjoy the scenic beachside.

Regarding the best times to visit, it’s generally recommended to avoid peak dining hours if you prefer a quieter dining experience. However, please be aware that specific dining tips and recommended dishes could not be confirmed from the sources reviewed. You may wish to contact the restaurant directly for more personalized advice based on your preferences.

Remember, Jumbo Seafood is renowned for its Chili Crab, so it’s almost a must-try when you visit​. The restaurant has received numerous awards and recognition for its exceptional culinary skills and dishes, especially in seafood​. Enjoy your culinary adventure at Jumbo East Coast!

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Conclusion: Experience the Culinary Wonders at Jumbo East Coast

In summary, Jumbo East Coast presents a unique culinary adventure where you can indulge in Singapore’s most beloved seafood dishes. With a rich history dating back to 1987, Jumbo Seafood has grown into a household name, contributing significantly to Singapore’s local food culture​.

From its signature Chilli Crab to the equally tantalizing Black Pepper Crabs, the restaurant boasts an array of dishes sure to satiate any seafood lover’s palate. Combined with the inviting ambiance and high-quality service, a visit to Jumbo East Coast offers more than just a meal – it’s a complete dining experience.

One can’t overlook the impressive array of awards and recognition that Jumbo Seafood has earned over the years, a testament to their unwavering commitment to culinary excellence​​. Yet, the greatest endorsement comes from the restaurant’s loyal patrons, whose positive reviews echo Jumbo’s reputation as a premier seafood destination.

Whether you’re a local resident or a tourist exploring Singapore’s dining scene, Jumbo East Coast is a must-visit destination. Its location at the popular East Coast Seafood Centre, coupled with the stunning view of East Coast Beach, enhances the overall dining experience, making it an occasion to remember.

In conclusion, if you’re a seafood enthusiast or a food adventurer, Jumbo East Coast promises a dining experience you won’t soon forget. So why wait? Book your table today and dive into the culinary delights that await you at Jumbo East Coast. Your taste buds will thank you!

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